This Cookies Policy (“Policy”) applies to utivra.com and all its sub-domains, microsites, applications, and digital services operated by Utivra (“Company”, “we”, “our”, or “us”). It describes the technologies we use to collect information automatically when you visit or interact with our platform, how that data is used, and the choices available to you.

By accessing utivra.com, you acknowledge that you have read, understood, and agree to be bound by this Policy, as well as our Privacy Policy and Terms of Use, all of which are incorporated herein by reference.

This Policy applies to all users regardless of their geographic location, though additional rights may be available to residents of specific jurisdictions under applicable law.

Cookies are small text files placed on your device (computer, smartphone, tablet, or any internet-enabled device) by a web server when you visit a website. They are widely used to make websites work more efficiently, to provide website owners with analytical information, and to remember preferences.

Cookies cannot execute programs or deliver viruses to your computer. However, they do store information about your browsing session and your device that can later be retrieved to personalise your experience or track your activity.

In addition to traditional HTTP cookies, we may use technologies functionally equivalent to cookies, including but not limited to: Local Storage, Session Storage, IndexedDB, Web SQL, Flash Local Shared Objects, Silverlight Isolated Storage, canvas fingerprinting, and browser fingerprinting. All references to “cookies” in this Policy encompass these equivalent technologies unless specifically stated otherwise.

We deploy four primary categories of cookies on utivra.com:

We integrate services from third parties that may independently set cookies on your device when you visit utivra.com. These third-party cookies are governed by the privacy policies of their respective providers. We have no control over, and accept no responsibility for, the content of those privacy policies or the practices of those third parties.

Third-party service providers whose cookies may be present on utivra.com include, but are not limited to:

• Google LLC — Analytics (Google Analytics 4), advertising (Google Ads, DoubleClick, Google AdSense), fonts, reCAPTCHA
• Meta Platforms, Inc. — Facebook Pixel, Instagram integrations, social sharing widgets
• LinkedIn Corporation — Insight Tag for B2B analytics and LinkedIn advertising
• Twitter / X Corp. — Twitter pixel for conversion tracking and social embeds
• Hotjar Ltd. — Heatmaps, session recordings, and user feedback tools
• Cloudflare, Inc. — Security, performance, and DDoS protection cookies
• Intercom, Inc. — Live chat and customer messaging cookies
• Disqus, Inc. — Comment system and related tracking
• YouTube (Google LLC) — Embedded video players
• ShareThis / AddThis — Social sharing functionality
• Taboola, Inc. — Content recommendation advertising
• Amazon Web Services, Inc. — Infrastructure and CDN performance cookies

In addition to cookies, utivra.com may use web beacons (also known as clear GIFs, pixel tags, web bugs, or tracking pixels). These are tiny, invisible electronic images embedded in web pages and email messages that allow us or third parties to:

• Count the number of users who have visited specific pages
• Verify system and server integrity
• Track whether an email newsletter has been opened and links within it clicked
• Measure the effectiveness of marketing campaigns
• Log IP addresses, browser types, and time-stamps of access
• Determine geographic region and device information

Web beacons do not store information on your device the way cookies do, but the information they collect can be tied to cookie data or other identifiers to build a profile of your activity. We may use web beacons from third-party providers, including Meta (formerly Facebook), Google, LinkedIn, and others.

We may use browser-based storage mechanisms including HTML5 localStorage and sessionStorage to store certain data directly on your device. Unlike traditional cookies, localStorage data does not expire and is not automatically transmitted to the server with every request. sessionStorage data is cleared when your browser tab or window is closed.

These storage mechanisms may be used for purposes including:

• Storing draft content or unsaved form inputs to prevent data loss
• Caching user preferences and interface settings locally for faster load times
• Maintaining reading progress for long-form content articles
• Storing temporary authentication tokens for security purposes
• Supporting offline-capable progressive web app features

When you first visit utivra.com, you will be presented with a Cookie Consent Banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences by category. Your selection will be stored in a preference cookie and honoured on subsequent visits.

Please be aware of the following important limitations regarding your consent:

• Strictly necessary cookies are deployed regardless of your consent choice, as they are required for the website to function
• If you clear your browser cookies, your consent preferences will also be cleared and you will be asked to consent again on your next visit
• Consent preferences are device- and browser-specific; you must set preferences separately on each device and browser you use
• Opting out of third-party marketing cookies via our banner does not guarantee that those third parties will cease tracking you across the web
• Some embedded content from third-party platforms may bypass our consent controls entirely; we recommend using browser-level tools for comprehensive blocking

Most web browsers allow you to manage your cookie preferences via the browser’s settings or options panel. You can configure your browser to:

• Accept all cookies (default for most browsers)
• Notify you before a cookie is placed, giving you the choice to accept or decline
• Block all third-party cookies while accepting first-party cookies
• Block all cookies entirely (note: this will significantly degrade site functionality)
• Delete all stored cookies when you close your browser (session-only mode)
• Whitelist or blacklist cookies from specific domains

Browser-specific instructions can typically be found via the browser’s Help menu or support documentation. Common browsers include: Google Chrome, Mozilla Firefox, Apple Safari, Microsoft Edge, and Opera.

For opting out of specific third-party analytics and advertising cookies, the following industry tools are available:

• Google Analytics Opt-Out: Google Analytics Opt-out Browser Add-on (tools.google.com/dlpage/gaoptout)
• Google Ads Personalisation: Google Ad Settings (adssettings.google.com)
• Facebook/Meta Ad Preferences: Facebook Ad Preferences (facebook.com/ads/preferences)
• Network Advertising Initiative (NAI): NAI Opt-Out Tool (optout.networkadvertising.org)
• Digital Advertising Alliance (DAA): DAA WebChoices Tool (optout.aboutads.info)
• Your Online Choices (EU/UK): youronlinechoices.eu

Cookies and related tracking technologies used on utivra.com may collect the following categories of information, either directly or through third parties:

• IP address and approximate geographic location (country, city, region)
• Device type, operating system, and version
• Browser type, version, language, and plug-ins
• Screen resolution and colour depth
• Referring URL (the website you came from before visiting ours)
• Pages visited on utivra.com and time spent on each page
• Links and buttons clicked, scroll depth, and interaction patterns
• Search queries entered on the website
• Date, time, and duration of visits
• Whether you are a new or returning visitor
• Items viewed, saved, or shared on the platform
• Purchase or conversion events (if applicable)
• Error messages and technical diagnostics
• User-agent string and browser fingerprint data

This data is used to analyse usage trends, administer the site, improve content and user experience, measure the effectiveness of marketing communications, and provide personalised content recommendations. Where data is shared with advertising partners, it may be combined with data collected from other sources to create audience profiles.

If you are logged in to a Google, Facebook, or other social media account while visiting utivra.com, that platform may track your visit on our website and associate it with your account on their platform, even if you have not directly interacted with any social media features on our site. This is due to tracking pixels, SDKs, and scripts embedded in our pages at the direction of those third-party services.

Additionally, some of our analytics and advertising partners use cross-device tracking techniques to link your activity across multiple devices (desktop, mobile, tablet) using deterministic methods (email match) or probabilistic methods (device fingerprinting and IP correlation). This allows advertisers to deliver more consistent messaging across your devices.

Utivra.com is not directed to individuals under the age of 18 years. We do not knowingly deploy marketing or behavioural tracking cookies to target minors. If you are the parent or guardian of a minor and believe that your child has been subjected to non-essential cookie tracking through our platform without your consent, please contact us immediately at the address provided in Section 18.

We will take reasonable steps to remove such data upon verified request. However, we cannot guarantee the complete removal of data that has already been shared with or collected by third-party providers, and we accept no liability for data processing conducted by those providers in relation to minors.

You expressly acknowledge and agree that your use of utivra.com and all content, services, and features thereon — including those enabled, personalised, or influenced by cookie and tracking technology — is entirely at your own risk. Utivra provides the platform and its content strictly on an “AS IS” and “AS AVAILABLE” basis.

Utivra expressly disclaims all warranties of any kind, whether express or implied, statutory or otherwise, in respect of:

• The accuracy, adequacy, completeness, reliability, or timeliness of any content, information, materials, or services available on or through utivra.com
• The suitability, quality, or fitness of any content for any particular purpose
• Any outcomes, decisions, actions, or reliance based on content accessed through the platform
• Freedom from errors, viruses, harmful code, or other disruptive elements in any content or cookie-delivered materials
• The continued availability or uninterrupted operation of the website or any of its features

No Responsibility for Harm: Utivra explicitly accepts no responsibility, whether in tort, contract, or otherwise, for any harm, loss, injury, damage, expense, or liability of any nature whatsoever — whether physical, psychological, financial, reputational, or other — suffered or incurred by any person as a result of accessing, using, relying upon, or acting in accordance with any content, information, advice, recommendation, or material available on utivra.com, including content delivered or personalised through cookie and tracking technology. This disclaimer applies to all content published on the platform whether authored by Utivra, by third-party contributors, by user-generated sources, or by algorithmically curated systems.

You agree to defend, indemnify, and hold harmless Utivra and its directors, officers, employees, agents, licensors, and service providers from and against any and all claims, liabilities, damages, judgments, awards, losses, costs, expenses, and fees (including reasonable legal fees) arising out of or relating to:

• Your use of or reliance upon utivra.com, including any content accessed via cookie-personalised features
• Your violation of this Cookies Policy or any other policy incorporated herein
• Your violation of any applicable law, regulation, or third-party right, including privacy rights
• Any misrepresentation made by you, including in connection with cookie consent or account registration
• Any claim that your use of the platform caused harm to a third party

This Cookies Policy and all disputes arising under or in connection with it shall be exclusively governed by and construed in accordance with the laws of the Republic of India, without regard to its conflict of law provisions. The applicable statutes include, but are not limited to:

• Information Technology Act, 2000 and the Information Technology (Amendment) Act, 2008
• Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
• Digital Personal Data Protection Act, 2023 (DPDP Act) and Rules thereunder as notified
• Consumer Protection Act, 2019 (to the extent applicable)
• Indian Contract Act, 1872

Any dispute, controversy, or claim arising out of or relating to this Policy shall first be attempted to be resolved through good-faith negotiation. If not resolved within thirty (30) days, the dispute shall be submitted to binding arbitration in accordance with the Arbitration and Conciliation Act, 1996, as amended. The seat and venue of arbitration shall be New Delhi, India. The arbitration shall be conducted in the English language by a sole arbitrator mutually appointed by the parties.

Subject to the foregoing arbitration clause, you irrevocably submit to the exclusive jurisdiction of the courts located in New Delhi, India for any ancillary or interim relief, or where arbitration is not applicable.

We reserve the right to modify, amend, supplement, or replace this Cookies Policy at any time and at our sole discretion. Changes may be made in response to new legal requirements, changes in our business practices, the introduction of new technologies, or other factors.

When we make material changes to this Policy, we will update the “Last Revised” date at the top of this document. For significant changes, we may also provide a more prominent notice on the website, such as a banner notification or a pop-up alert. In certain circumstances, we may notify registered users via email.

Previous versions of this Policy are archived and available upon written request. We do not guarantee the availability of archived versions indefinitely.